Our Values

What Matters Most

OUR VALUES

Sustainability

We prioritise sustainable practices in every aspect of our operations, from sourcing to packaging. Our goal is to minimise our environmental impact and contribute positively to the planet. We ensure that our farmers and partners receive equitable compensation for their invaluable contributions. 


Quality

Uncompromising quality is our promise. We meticulously select the finest tea and spices to create a masala chai unrivalled in flavour. Find out more about our sourcing here.


Community

We treasure the power of unity and the strength of community. Our circle encompasses partner farms, dedicated employees, loyal customers, and beyond, catalysing positive change.


Culture

We respect the diverse cultures and traditions from which our masala chai originates. Our products serve as a bridge that connects people, fostering an appreciation for rich cultural heritages.

Our Mission is Simple

To build a fairer tea and spice trade, one cup of masala chai at a time.